Francesco Derchi is a business and creativity expert with over fifteen years of professional experience. Globally active, he has worked in more than twenty countries and three continents.
He is currently Visiting Lecturer at Ecole hôtelière de Lausanne, HES-SO // University of Applied Sciences & Arts Western Switzerland, Full Faculty at Geneva Business School since 2015 and he serves as Adjunct Professor at his Alma Mater, the University of Genoa, Italy.
In 2013 he opened This is D, a consultancy specialized in marketing innovation and creativity.
He is Ambassador and Certified Coach at Open ExO, committed to the creation of Exponential Organizations, the new form of companies designed to exploit the potential of the Abundance paradigm. Exponential Organizations is also the theme of his DBA, currently in progress.
For Hoepli Ed. he published “Digital Skills” (Derchi, F. and Xhaet, G. 2018) and the Italian market version of “Exponential Transformation” (Ismail, S. et al. 2021) as curator and author.
For Harvard Business Review Italy, in 2021 he published “Winning competitive challenges with Exponential Organizations”.
Since 2015 he is Business Coach of EASME, now EISMEA at the European Commission.
He strongly believes that creativity will save the world!
Publications
Derchi, F. (2021). âStorie di Trasformazione Esponenziale. I percorsi di P&G e Mylia, Adecco Groupâ. Derchi. Harvard Business Review Italia. October. |
Derchi, F. (2021). âLe Organizzazioni Esponenziali. Ovvero il futuro del business mondialeâ. Harvard Business Review Italia. July /August. |
Derchi, F., Kocher, K. (2021). âGli attributi nelle Organizzazioni Esponenziali. Ovvero il futuro del business mondialeâ. Harvard Business Review Italia. July /August. |
Capra, S., Derchi F., Fazio, V. (2021). âAlla ricerca del Sense of Purpose per un impatto sostenibile ed esponenzialeâ. Harvard Business Review Italia. July /August. |
Derchi, F. (2021). âLa Trasformazione Esponenziale che vi cambia lâaziendaâ. Harvard Business Review Italia. July /August. |
Derchi, F. (2021). âF&B Trends: Virtual Kitchens And Digital Dining Concepts Are On The Riseâ. HospitalityNet. |
Derchi, F. (2020). âGetting branding right from the startâ, Grow. Geneva Business School Magazine |
Buratti, N., Derchi, F., Profumo, G. (2015). âThe blurred boundary between empowered and working consumers: insights from the winner taco caseâ, Mercati e Competitivití , 4:133-156, DOI:10.3280/MC2015-004007 |
Buratti, N., Derchi, F., Profumo, G. (2015). âFrustrated Consumers and the Power of the Web: how customers activism may turn into firmsâ involvement of âempowered working consumersâ In XII Convegno annuale della Societí Italiana Marketing. ITA. |
Buratti, N., Derchi, F., Profumo, G. (2014). âConsumer empowerment and product strategy. The Winner Taco Caseâ In XII Convegno annuale della Societí Italiana Marketing. ITA. |